In Progress
Amsterdam
EN: Studio Sluijzer was honored to be entrusted by Royal Coster Diamonds with the task of re-designing several key areas within their store. Our goal was to craft a design that not only enhanced the aesthetics but also facilitated seamless navigation and movement, ultimately ensuring the most delightful and memorable customer experience. To achieve this vision, we embraced the power of a well-thought-out design concept, and our choice was a neutral color scheme. There's no denying that when it comes to establishing a sense of luxury and relaxation, nothing quite matches the timeless elegance of neutrals. We carefully selected soft, muted tones to grace the space, creating an environment that exuded tranquility and serenity. These hues offered a calming and soothing backdrop against which the brilliance of the diamonds shone even more brightly. But luxury is not just about color; it's also about the tactile experience. To infuse a touch of opulence into the design, we incorporated natural stone and wood finishes. These materials not only added a sense of grandeur to the space but also served as a testament to Royal Coster Diamonds' commitment to quality and authenticity. The natural stone and wood elements seamlessly blended with the neutral color palette, creating a harmonious atmosphere that allowed the diamonds to take center stage. The result is a store where every corner is a testament to the exceptional beauty and craftsmanship of Royal Coster Diamonds, a space that invites customers to explore, to experience, and to immerse themselves in the world of extraordinary gemstones. Studio Sluijzer is proud to have played a role in elevating the customer journey within this iconic establishment, and we look forward to witnessing the delight and awe that this reimagined space will inspire.